apotal.de brand profile in Germany 2022
When it comes to online pharmacy users, brand awareness of apotal.de is at 48% in Germany. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is apotal.de in Germany?
In total, 16% of German online pharmacy users say they like apotal.de. However, in actuality, among the 48% of German respondents who know apotal.de, 33% of people like the brand.
What is the usage share of apotal.de in Germany?
All in all, 14% of online pharmacy users in Germany use apotal.de. That means, of the 48% who know the brand, 29% use them.
How loyal are the customers of apotal.de?
Around 11% of online pharmacy users in Germany say they are likely to use apotal.de again. Set in relation to the 14% usage share of the brand, this means that 79% of their customers show loyalty to the brand.
What's the buzz around apotal.de in Germany?
In July 2022, about 8% of German online pharmacy users had heard about apotal.de in the media, on social media, or in advertising over the past three months. Of the 48% who know the brand, that's 17%, meaning at the time of the survey there's little buzz around apotal.de in Germany.
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