apodiscounter brand profile in Germany 2022
When it comes to online pharmacy users, brand awareness of apodiscounter is at 45% in Germany. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is apodiscounter in Germany?
In total, 13% of German online pharmacy users say they like apodiscounter. However, in actuality, among the 45% of German respondents who know apodiscounter, 29% of people like the brand.
What is the usage share of apodiscounter in Germany?
All in all, 10% of online pharmacy users in Germany use apodiscounter. That means, of the 45% who know the brand, 22% use them.
How loyal are the customers of apodiscounter?
Around 8% of online pharmacy users in Germany say they are likely to use apodiscounter again. Set in relation to the 10% usage share of the brand, this means that 80% of their customers show loyalty to the brand.
What's the buzz around apodiscounter in Germany?
In July 2022, about 7% of German online pharmacy users had heard about apodiscounter in the media, on social media, or in advertising over the past three months. Of the 45% who know the brand, that's 16%, meaning at the time of the survey there's little buzz around apodiscounter in Germany.
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