Most popular categories for online purchases in Norway 2024

Published by
Umair Bashir,
Jul 24, 2024
The variety of products that can be purchased online is continuously growing. Among Norwegian consumers the two most popular categories for online purchases are Clothing and Shoes. 58 percent and 40 percent of consumers respectively chose these answers in our representative online survey. The survey was conducted online among 1,029 respondents in Norway, in 2024. Statista Consumer Insights offer you all results of our exclusive Statista surveys, based on more than 2,000,000 interviews.

Most popular categories for online purchases in Norway as of March 2024

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Number of respondents

1,029 respondents

Age group

18-64 years

Supplementary notes

Multiple answers were possible.

During the survey, the question was phrased as follows: "Which of these items have you bought online in the past 12 months?"

If you need more information, you can have a look at the Consumer Insights Methodology.

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Statistics on " E-commerce in Norway "

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The most important statistics
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Other statistics that may interest you E-commerce in Norway

Overview

5

Leading online stores

7

E-commerce adoption

8

Online shoppers

8

Mobile shopping

7

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Topics

E-commerce in NorwayNorwayE-commerce in the NordicsE-commerce in FinlandE-commerce in Denmark
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