Kik Messenger brand profile in the UK 2022
How high is the brand awareness of Kik Messenger in the UK?
When it comes to messenger users, brand awareness of Kik Messenger is at 35% in the UK. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Kik Messenger in the UK?
In total, 6% of UK messenger users say they like Kik Messenger. However, in actuality, among the 35% of UK respondents who know Kik Messenger, 17% of people like the brand.
What is the usage share of Kik Messenger in the UK?
All in all, 6% of messenger users in the UK use Kik Messenger. That means, of the 35% who know the brand, 17% use them.
How loyal are the users of Kik Messenger?
Around 4% of messenger users in the UK say they are likely to use Kik Messenger again. Set in relation to the 6% usage share of the brand, this means that 67% of their users show loyalty to the brand.
What's the buzz around Kik Messenger in the UK?
In July 2022, about 5% of UK messenger users had heard about Kik Messenger in the media, on social media, or in advertising over the past three months. Of the 35% who know the brand, that's 14%, meaning at the time of the survey there's little buzz around Kik Messenger in the UK.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
When it comes to messenger users, brand awareness of Kik Messenger is at 35% in the UK. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Kik Messenger in the UK?
In total, 6% of UK messenger users say they like Kik Messenger. However, in actuality, among the 35% of UK respondents who know Kik Messenger, 17% of people like the brand.
What is the usage share of Kik Messenger in the UK?
All in all, 6% of messenger users in the UK use Kik Messenger. That means, of the 35% who know the brand, 17% use them.
How loyal are the users of Kik Messenger?
Around 4% of messenger users in the UK say they are likely to use Kik Messenger again. Set in relation to the 6% usage share of the brand, this means that 67% of their users show loyalty to the brand.
What's the buzz around Kik Messenger in the UK?
In July 2022, about 5% of UK messenger users had heard about Kik Messenger in the media, on social media, or in advertising over the past three months. Of the 35% who know the brand, that's 14%, meaning at the time of the survey there's little buzz around Kik Messenger in the UK.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
