zooplus brand profile in the UK 2022
How high is the brand awareness of zooplus in the UK?
When it comes to pet supply online shop users, brand awareness of zooplus is at 38% in the UK. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is zooplus in the UK?
In total, 11% of UK pet supply online shop users say they like zooplus. However, in actuality, among the 38% of UK respondents who know zooplus, 29% of people like the brand.
What is the usage share of zooplus in the UK?
All in all, 9% of pet supply online shop users in the UK use zooplus. That means, of the 38% who know the brand, 24% use them.
How loyal are the customers of zooplus?
Around 6% of pet supply online shop users in the UK say they are likely to use zooplus again. Set in relation to the 9% usage share of the brand, this means that 67% of their customers show loyalty to the brand.
What's the buzz around zooplus in the UK?
In July 2022, about 2% of UK pet supply online shop users had heard about zooplus in the media, on social media, or in advertising over the past three months. Of the 38% who know the brand, that's 5%, meaning at the time of the survey there's little to no buzz around zooplus in the UK.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
When it comes to pet supply online shop users, brand awareness of zooplus is at 38% in the UK. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is zooplus in the UK?
In total, 11% of UK pet supply online shop users say they like zooplus. However, in actuality, among the 38% of UK respondents who know zooplus, 29% of people like the brand.
What is the usage share of zooplus in the UK?
All in all, 9% of pet supply online shop users in the UK use zooplus. That means, of the 38% who know the brand, 24% use them.
How loyal are the customers of zooplus?
Around 6% of pet supply online shop users in the UK say they are likely to use zooplus again. Set in relation to the 9% usage share of the brand, this means that 67% of their customers show loyalty to the brand.
What's the buzz around zooplus in the UK?
In July 2022, about 2% of UK pet supply online shop users had heard about zooplus in the media, on social media, or in advertising over the past three months. Of the 38% who know the brand, that's 5%, meaning at the time of the survey there's little to no buzz around zooplus in the UK.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
