How high is the brand awareness of Dr Fox in the UK? When it comes to online pharmacy users, brand awareness of Dr Fox is at 25% in the UK. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Dr Fox in the UK? In total, 7% of UK online pharmacy users say they like Dr Fox. However, in actuality, among the 25% of UK respondents who know Dr Fox, 28% of people like the brand.
What is the usage share of Dr Fox in the UK? All in all, 7% of online pharmacy users in the UK use Dr Fox. That means, of the 25% who know the brand, 28% use them.
How loyal are the customers of Dr Fox? Around 4% of online pharmacy users in the UK say they are likely to use Dr Fox again. Set in relation to the 7% usage share of the brand, this means that 57% of their customers show loyalty to the brand.
What's the buzz around Dr Fox in the UK? In July 2022, about 9% of UK online pharmacy users had heard about Dr Fox in the media, on social media, or in advertising over the past three months. Of the 25% who know the brand, that's 36%, meaning at the time of the survey there's some buzz around Dr Fox in the UK.
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Dr Fox brand awareness, usage, popularity, loyalty, and buzz among online pharmacy users in the UK in 2022
During the survey, the questions were phrased as follows:
Brand Awareness: Do you know this brand, even if only by name? If you know the brand, please swipe right. If you do not know the brand, swipe left.
Brand popularity: When it comes to online pharmacies, which of the following brands do you like?
Brand usage: When it comes to online pharmacies, which of the following brands have you used in the past 12 months?
Brand loyalty: When it comes to online pharmacies, which of the following brands are you likely to use again in the future?
Brand buzz: Which of the following brands have you noticed in the media, on social media or in advertising in the past 3 months? Please think of news coverage, public discourse, sponsored content, and advertising.
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Statista. (August 24, 2022). Dr Fox brand awareness, usage, popularity, loyalty, and buzz among online pharmacy users in the UK in 2022 [Graph]. In Statista. Retrieved December 05, 2024, from https://www.statista.com/forecasts/1328594/dr-fox-online-pharmacies-brand-profile-in-the-uk
Statista. "Dr Fox brand awareness, usage, popularity, loyalty, and buzz among online pharmacy users in the UK in 2022." Chart. August 24, 2022. Statista. Accessed December 05, 2024. https://www.statista.com/forecasts/1328594/dr-fox-online-pharmacies-brand-profile-in-the-uk
Statista. (2022). Dr Fox brand awareness, usage, popularity, loyalty, and buzz among online pharmacy users in the UK in 2022. Statista. Statista Inc.. Accessed: December 05, 2024. https://www.statista.com/forecasts/1328594/dr-fox-online-pharmacies-brand-profile-in-the-uk
Statista. "Dr Fox Brand Awareness, Usage, Popularity, Loyalty, and Buzz among Online Pharmacy Users in The Uk in 2022." Statista, Statista Inc., 24 Aug 2022, https://www.statista.com/forecasts/1328594/dr-fox-online-pharmacies-brand-profile-in-the-uk
Statista, Dr Fox brand awareness, usage, popularity, loyalty, and buzz among online pharmacy users in the UK in 2022 Statista, https://www.statista.com/forecasts/1328594/dr-fox-online-pharmacies-brand-profile-in-the-uk (last visited December 05, 2024)
Dr Fox brand awareness, usage, popularity, loyalty, and buzz among online pharmacy users in the UK in 2022 [Graph], Statista, August 24, 2022. [Online]. Available: https://www.statista.com/forecasts/1328594/dr-fox-online-pharmacies-brand-profile-in-the-uk