PetPeople brand profile in the United States 2022
When it comes to pet supply online shop users, brand awareness of PetPeople is at 28% in the United States. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is PetPeople in the United States?
In total, 6% of U.S. pet supply online shop users say they like PetPeople. However, in actuality, among the 28% of U.S. respondents who know PetPeople, 21% of people like the brand.
What is the usage share of PetPeople in the United States?
All in all, 4% of pet supply online shop users in the United States use PetPeople. That means, of the 28% who know the brand, 14% use them.
How loyal are the customers of PetPeople?
Around 2% of pet supply online shop users in the United States say they are likely to use PetPeople again. Set in relation to the 4% usage share of the brand, this means that 50% of their customers show loyalty to the brand.
What's the buzz around PetPeople in the United States?
In July 2022, about 5% of U.S. pet supply online shop users had heard about PetPeople in the media, on social media, or in advertising over the past three months. Of the 28% who know the brand, that's 18%, meaning at the time of the survey there's little buzz around PetPeople in the United States.
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