Stop & Shop brand profile in the United States 2022
When it comes to online grocery delivery users, brand awareness of Stop & Shop is at 33% in the United States. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Stop & Shop in the United States?
In total, 6% of U.S. online grocery delivery users say they like Stop & Shop. However, in actuality, among the 33% of U.S. respondents who know Stop & Shop, 18% of people like the brand.
What is the usage share of Stop & Shop in the United States?
All in all, 7% of online grocery delivery users in the United States use Stop & Shop. That means, of the 33% who know the brand, 21% use them.
How loyal are the customers of Stop & Shop?
Around 5% of online grocery delivery users in the United States say they are likely to use Stop & Shop again. Set in relation to the 7% usage share of the brand, this means that 71% of their customers show loyalty to the brand.
What's the buzz around Stop & Shop in the United States?
In March 2022, about 5% of U.S. online grocery delivery users had heard about Stop & Shop in the media, on social media, or in advertising over the past four weeks. Of the 33% who know the brand, that's 15%, meaning at the time of the survey there's little buzz around Stop & Shop in the United States.
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