Shipt brand profile in the United States 2022
When it comes to online grocery delivery users, brand awareness of Shipt is at 50% in the United States. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Shipt in the United States?
In total, 9% of U.S. online grocery delivery users say they like Shipt. However, in actuality, among the 50% of U.S. respondents who know Shipt, 18% of people like the brand.
What is the usage share of Shipt in the United States?
All in all, 8% of online grocery delivery users in the United States use Shipt. That means, of the 50% who know the brand, 16% use them.
How loyal are the customers of Shipt?
Around 6% of online grocery delivery users in the United States say they are likely to use Shipt again. Set in relation to the 8% usage share of the brand, this means that 75% of their customers show loyalty to the brand.
What's the buzz around Shipt in the United States?
In March 2022, about 9% of U.S. online grocery delivery users had heard about Shipt in the media, on social media, or in advertising over the past four weeks. Of the 50% who know the brand, that's 18%, meaning at the time of the survey there's little buzz around Shipt in the United States.
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