WeChat brand profile in the UK 2023

WeChat brand awareness, usage, popularity, loyalty, and buzz among social media users in the United Kingdom in 2023

Download
Show detailed source information?
Register for free
Already a member?
Log in
Source

Use Ask Statista Research Service

Number of respondents

1,174 respondents

Age group

18 to 64 years

Special properties

respondents who use social media

Method of interview

Online survey

Supplementary notes

During the survey, the questions were phrased as follows:

  • Brand Awareness: "Do you know this brand, even if only by name? If you know the brand, please swipe right. If you do not know the brand, swipe left."
  • Brand popularity: "When it comes to social media, which of the following brands do you like?"
  • Brand usage: "When it comes to social media, which of the following brands have you used in the past 12 months?"
  • Brand loyalty: "When it comes to social media, which of the following brands are you likely to use again in the future?"
  • Brand buzz: "Which of the following brands have you noticed in the media, on social media or in advertising in the past 3 months? Please think of news coverage, public discourse, sponsored content, and advertising. "

Citation formats
Use Statista now: unlimited access to all content

Statistics on " WeChat "

Other statistics that may interest you WeChat

Overview

5

Major markets

6

Brand strength

5

WeChat Mini Programs

6

WeChat users

7

Further Content: You might find this interesting as well

Use Statista now: unlimited access to all content
Learn more about how Statista can support your business.