How high is the brand awareness of Beelivery in the UK? When it comes to online grocery delivery users, brand awareness of Beelivery is at 20% in the UK. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Beelivery in the UK? In total, 5% of UK online grocery delivery users say they like Beelivery. However, in actuality, among the 20% of UK respondents who know Beelivery, 25% of people like the brand.
What is the usage share of Beelivery in the UK? All in all, 4% of online grocery delivery users in the UK use Beelivery. That means, of the 20% who know the brand, 20% use them.
How loyal are the customers of Beelivery? Around 2% of online grocery delivery users in the UK say they are likely to use Beelivery again. Set in relation to the 4% usage share of the brand, this means that 50% of their customers show loyalty to the brand.
What's the buzz around Beelivery in the UK? In May 2022, about 5% of UK online grocery delivery users had heard about Beelivery in the media, on social media, or in advertising over the past four weeks. Of the 20% who know the brand, that's 25%, meaning at the time of the survey there's some buzz around Beelivery in the UK.
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Beelivery brand awareness, usage, popularity, loyalty, and buzz among online grocery delivery users in the United Kingdom in 2022
During the survey, the questions were phrased as follows:
Brand Awareness: "Do you know this brand, even if only by name? If you know the brand, please swipe right. If you do not know the brand, swipe left."
Brand popularity: "When it comes to online grocery delivery, which of the following brands do you like?"
Brand usage: "When it comes to online grocery delivery, which of the following brands have you used in the past 12 months?"
Brand loyalty: "When it comes to online grocery delivery, which of the following brands are you likely to use again in the future?"
Brand buzz: "Which of the following brands have you noticed in the media, on social media or in advertising in the past 3 months? Please think of news coverage, public discourse, sponsored content, and advertising. "
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Statista. (May 20, 2022). Beelivery brand awareness, usage, popularity, loyalty, and buzz among online grocery delivery users in the United Kingdom in 2022 [Graph]. In Statista. Retrieved December 23, 2024, from https://www.statista.com/forecasts/1304364/beelivery-online-grocery-delivery-brand-profile-in-the-united-kingdom
Statista. "Beelivery brand awareness, usage, popularity, loyalty, and buzz among online grocery delivery users in the United Kingdom in 2022." Chart. May 20, 2022. Statista. Accessed December 23, 2024. https://www.statista.com/forecasts/1304364/beelivery-online-grocery-delivery-brand-profile-in-the-united-kingdom
Statista. (2022). Beelivery brand awareness, usage, popularity, loyalty, and buzz among online grocery delivery users in the United Kingdom in 2022. Statista. Statista Inc.. Accessed: December 23, 2024. https://www.statista.com/forecasts/1304364/beelivery-online-grocery-delivery-brand-profile-in-the-united-kingdom
Statista. "Beelivery Brand Awareness, Usage, Popularity, Loyalty, and Buzz among Online Grocery Delivery Users in The United Kingdom in 2022." Statista, Statista Inc., 20 May 2022, https://www.statista.com/forecasts/1304364/beelivery-online-grocery-delivery-brand-profile-in-the-united-kingdom
Statista, Beelivery brand awareness, usage, popularity, loyalty, and buzz among online grocery delivery users in the United Kingdom in 2022 Statista, https://www.statista.com/forecasts/1304364/beelivery-online-grocery-delivery-brand-profile-in-the-united-kingdom (last visited December 23, 2024)
Beelivery brand awareness, usage, popularity, loyalty, and buzz among online grocery delivery users in the United Kingdom in 2022 [Graph], Statista, May 20, 2022. [Online]. Available: https://www.statista.com/forecasts/1304364/beelivery-online-grocery-delivery-brand-profile-in-the-united-kingdom