Curve brand profile in the UK 2022
How high is the brand awareness of Curve in the UK?
When it comes to neobanking and neobrokerage users, brand awareness of Curve is at 37% in the UK. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Curve in the UK?
In total, 12% of UK neobanking and neobrokerage users say they like Curve. However, in actuality, among the 37% of UK respondents who know Curve, 32% of people like the brand.
What is the usage share of Curve in the UK?
All in all, 11% of neobanking and neobrokerage users in the UK use Curve. That means, of the 37% who know the brand, 30% use them.
How loyal are the customers of Curve?
Around 7% of neobanking and neobrokerage users in the UK say they are likely to use Curve again. Set in relation to the 11% usage share of the brand, this means that 64% of their customers show loyalty to the brand.
What's the buzz around Curve in the UK?
In May 2022, about 10% of UK neobanking and neobrokerage users had heard about Curve in the media, on social media, or in advertising over the past four weeks. Of the 37% who know the brand, that's 27%, meaning at the time of the survey there's some buzz around Curve in the UK.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
When it comes to neobanking and neobrokerage users, brand awareness of Curve is at 37% in the UK. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Curve in the UK?
In total, 12% of UK neobanking and neobrokerage users say they like Curve. However, in actuality, among the 37% of UK respondents who know Curve, 32% of people like the brand.
What is the usage share of Curve in the UK?
All in all, 11% of neobanking and neobrokerage users in the UK use Curve. That means, of the 37% who know the brand, 30% use them.
How loyal are the customers of Curve?
Around 7% of neobanking and neobrokerage users in the UK say they are likely to use Curve again. Set in relation to the 11% usage share of the brand, this means that 64% of their customers show loyalty to the brand.
What's the buzz around Curve in the UK?
In May 2022, about 10% of UK neobanking and neobrokerage users had heard about Curve in the media, on social media, or in advertising over the past four weeks. Of the 37% who know the brand, that's 27%, meaning at the time of the survey there's some buzz around Curve in the UK.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
