Gen Z beauty & personal care purchase criteria in the United States 2021

Generation Z purchase criteria for cosmetics and body care products in the United States in 2021

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Number of respondents

205 respondents

Age group

16 years and older

Supplementary notes

During the survey, the question was phrased as follows: "Which of the following criteria are particularly important to you when buying cosmetics and body care products?"

Multiple answers were possible.

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