Hans Natur brand profile in Germany 2022
How high is the brand awareness of Hans Natur in Germany?
When it comes to toys and baby online shop users, brand awareness of Hans Natur is at 20% in Germany. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Hans Natur in Germany?
In total, 5% of German toys and baby online shop users say they like Hans Natur. However, in actuality, among the 20% of German respondents who know Hans Natur, 25% of people like the brand.
What is the usage share of Hans Natur in Germany?
All in all, 3% of toys and baby online shop users in Germany use Hans Natur. That means, of the 20% who know the brand, 15% use them.
How loyal are the customers of Hans Natur?
Around 2% of toys and baby online shop users in Germany say they are likely to use Hans Natur again. Set in relation to the 3% usage share of the brand, this means that 67% of their customers show loyalty to the brand.
What's the buzz around Hans Natur in Germany?
In July 2022, about 3% of German toys and baby online shop users had heard about Hans Natur in the media, on social media, or in advertising over the past three months. Of the 20% who know the brand, that's 15%, meaning at the time of the survey there's little buzz around Hans Natur in Germany.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
When it comes to toys and baby online shop users, brand awareness of Hans Natur is at 20% in Germany. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Hans Natur in Germany?
In total, 5% of German toys and baby online shop users say they like Hans Natur. However, in actuality, among the 20% of German respondents who know Hans Natur, 25% of people like the brand.
What is the usage share of Hans Natur in Germany?
All in all, 3% of toys and baby online shop users in Germany use Hans Natur. That means, of the 20% who know the brand, 15% use them.
How loyal are the customers of Hans Natur?
Around 2% of toys and baby online shop users in Germany say they are likely to use Hans Natur again. Set in relation to the 3% usage share of the brand, this means that 67% of their customers show loyalty to the brand.
What's the buzz around Hans Natur in Germany?
In July 2022, about 3% of German toys and baby online shop users had heard about Hans Natur in the media, on social media, or in advertising over the past three months. Of the 20% who know the brand, that's 15%, meaning at the time of the survey there's little buzz around Hans Natur in Germany.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
