baby-walz brand profile in Germany 2022
How high is the brand awareness of baby-walz in Germany?
When it comes to toys and baby online shop users, brand awareness of baby-walz is at 66% in Germany. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is baby-walz in Germany?
In total, 24% of German toys and baby online shop users say they like baby-walz. However, in actuality, among the 66% of German respondents who know baby-walz, 36% of people like the brand.
What is the usage share of baby-walz in Germany?
All in all, 13% of toys and baby online shop users in Germany use baby-walz. That means, of the 66% who know the brand, 20% use them.
How loyal are the customers of baby-walz?
Around 9% of toys and baby online shop users in Germany say they are likely to use baby-walz again. Set in relation to the 13% usage share of the brand, this means that 69% of their customers show loyalty to the brand.
What's the buzz around baby-walz in Germany?
In July 2022, about 11% of German toys and baby online shop users had heard about baby-walz in the media, on social media, or in advertising over the past three months. Of the 66% who know the brand, that's 17%, meaning at the time of the survey there's little buzz around baby-walz in Germany.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
When it comes to toys and baby online shop users, brand awareness of baby-walz is at 66% in Germany. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is baby-walz in Germany?
In total, 24% of German toys and baby online shop users say they like baby-walz. However, in actuality, among the 66% of German respondents who know baby-walz, 36% of people like the brand.
What is the usage share of baby-walz in Germany?
All in all, 13% of toys and baby online shop users in Germany use baby-walz. That means, of the 66% who know the brand, 20% use them.
How loyal are the customers of baby-walz?
Around 9% of toys and baby online shop users in Germany say they are likely to use baby-walz again. Set in relation to the 13% usage share of the brand, this means that 69% of their customers show loyalty to the brand.
What's the buzz around baby-walz in Germany?
In July 2022, about 11% of German toys and baby online shop users had heard about baby-walz in the media, on social media, or in advertising over the past three months. Of the 66% who know the brand, that's 17%, meaning at the time of the survey there's little buzz around baby-walz in Germany.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
