The combined volume per capita ranking in the 'Energy & Sports Drinks' segment of the non-alcoholic drinks market is led by the United States with 29.69 litres, while the United Kingdom is following with 14.13 litres. In contrast, Russia is at the bottom of the ranking with 0.33 litres, showing a difference of 29.36 litres to the United States.
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Per-capita volume sales in the energy drinks market worldwide, by country in 2023
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Data provided by Statista Market Insights are estimates.
Definition:
The Energy & Sports Drinks market includes energy drinks and sports drinks. Energy drinks are a type of beverage containing stimulant compounds, which are marketed as providing functional benefits such as mental and physical stimulation. The functionality of an energy drink is typically obtained from ingredients such as caffeine, taurine, and glucose. Coffee, tea, and other naturally caffeinated drinks, as well as caffeinated soft drinks such as cola, are not considered energy drinks. Sports drinks are functional beverages specifically designed to help athletes and other active people replace water, electrolytes, and energy before, during, and after exercise.
Additional information:
The market comprises revenue and average revenue per capita, volume and average volume per capita, price per liter, as well as sales channels. Per capita figures refer to a country’s or region’s whole population.
The at-home market covers retail sales via super- and hypermarkets, eCommerce, convenience stores, or similar sales channels. The out-of-home data encompasses all sales to hotels, restaurants, catering, cafés, bars, and similar hospitality service establishments. Combined numbers encompass both the at-home market and the out-of-home market. Both the at-home and the out-of-home market are valued at retail selling prices including all sales and consumption taxes.
Key players include Red Bull, Monster, and Rockstar.
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Statista. (September 30, 2024). Per-capita volume sales in the energy drinks market worldwide, by country in 2023 (in liters) [Graph]. In Statista. Retrieved February 19, 2025, from https://www.statista.com/forecasts/1274837/worldwide-per-capita-consumption-energy-drinks
Statista. "Per-capita volume sales in the energy drinks market worldwide, by country in 2023 (in liters)." Chart. September 30, 2024. Statista. Accessed February 19, 2025. https://www.statista.com/forecasts/1274837/worldwide-per-capita-consumption-energy-drinks
Statista. (2024). Per-capita volume sales in the energy drinks market worldwide, by country in 2023 (in liters). Statista. Statista Inc.. Accessed: February 19, 2025. https://www.statista.com/forecasts/1274837/worldwide-per-capita-consumption-energy-drinks
Statista. "Per-capita Volume Sales in The Energy Drinks Market Worldwide, by Country in 2023 (in Liters)." Statista, Statista Inc., 30 Sep 2024, https://www.statista.com/forecasts/1274837/worldwide-per-capita-consumption-energy-drinks
Statista, Per-capita volume sales in the energy drinks market worldwide, by country in 2023 (in liters) Statista, https://www.statista.com/forecasts/1274837/worldwide-per-capita-consumption-energy-drinks (last visited February 19, 2025)
Per-capita volume sales in the energy drinks market worldwide, by country in 2023 (in liters) [Graph], Statista, September 30, 2024. [Online]. Available: https://www.statista.com/forecasts/1274837/worldwide-per-capita-consumption-energy-drinks
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