Digital audio purchases in South Africa 2024

Published by
Umair Bashir,
Oct 22, 2024
When asked about "Digital audio purchases", 45 percent of South African respondents answer "Yes, on downloads". This online survey was conducted in 2024, among 2,031 consumers.
As an element of Statista Consumer Insights, our Consumer Insights Global survey offers you up-to-date market research data from over 50 countries and territories worldwide.

Digital audio purchases in South Africa as of September 2024

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Number of respondents

2,031 respondents

Age group

18-64 years

Supplementary notes

Multiple answers were possible.

During the survey, the question was phrased as follows: "Have you spent money on digital music content or podcasts in the past 12 months?"

If you need more information, you can have a look at the Consumer Insights Methodology.

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Online streaming

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Music listening habits

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