Leading smart wearables brands APAC 2024, by country

Published by Statista Research Department, Sep 18, 2024

According to a survey from 2022, Apple was the leading smart wearables brand in the Asia-Pacific region, holding significant market shares in all selected countries. Apple was the top smart wearables brand in Japan, with 61 percent of the respondents owning a smart watch from the brand at the time of the survey.

Leading smart wearables brands in the Asia-Pacific region in 2024, by selected country

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Number of respondents

84,780 respondents

Age group

18-64 years*

Special properties

residential online population

Supplementary notes

The original survey question was: "What brands are your personal smart watches / fitness trackers? (multi-pick) Base: respondents who use fitness trackers, smartwatches with fitness function, motion trackers or sleep tracking systems (Housing & household equipment, internet & devices)?"
For more information, please visit the Global Consumer Survey home page and take a look at our methodology.

* Respondents in India were aged 18-54.

Number of respondents:

Australia: n= 12,120

China: n= 24,130

India: n= 24,203

Japan: n= 12,182

South Korea: n= 12,145

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Overview

6

Smartphone ownership

4

5G connections

4

Smartwatches and smart bands

6

Leading brands

5

Preferences and usage

7

Further related statistics

11

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Smart wearables in the Asia-Pacific regionSmartphone market in the Asia-Pacific regionConsumer electronics in the Asia-Pacific regionInternet usage in the Asia-Pacific regionDigital payments in the Asia-Pacific region
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