Most popular categories for online purchases in Portugal 2024

Published by
Umair Bashir,
Jul 24, 2024
The variety of products that can be purchased online is continuously growing. Among Portuguese consumers the two most popular categories for online purchases are Clothing and Shoes. 56 percent and 35 percent of consumers respectively chose these answers in our representative online survey. The survey was conducted online among 1,048 respondents in Portugal, in 2024. Statista Consumer Insights offer you all results of our exclusive Statista surveys, based on more than 2,000,000 interviews.

Most popular categories for online purchases in Portugal as of March 2024

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Number of respondents

1,048 respondents

Age group

18-64 years

Supplementary notes

Multiple answers were possible.

During the survey, the question was phrased as follows: "Which of these items have you bought online in the past 12 months?"

If you need more information, you can have a look at the Consumer Insights Methodology.

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Statistics on " Apparel market in Portugal "

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Other statistics that may interest you Apparel market in Portugal

Overview

8

Manufacturing

3

Retailers

5

E-commerce

8

Foreign trade

8

Consumer behavior

8

Further related statistics

9

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Topics

Apparel market in PortugalApparel market in BrazilClothing and apparel market in EuropeApparel market in Russia Fashion and accessories in Poland
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