Weinfreunde brand profile in Germany 2022
How high is the brand awareness of Weinfreunde in Germany?
When it comes to beverage online shop users, brand awareness of Weinfreunde is at 43% in Germany. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Weinfreunde in Germany?
In total, 16% of German beverage online shop users say they like Weinfreunde. However, in actuality, among the 43% of German respondents who know Weinfreunde, 37% of people like the brand.
What is the usage share of Weinfreunde in Germany?
All in all, 12% of beverage online shop users in Germany use Weinfreunde. That means, of the 43% who know the brand, 28% use them.
How loyal are the customers of Weinfreunde?
Around 10% of beverage online shop users in Germany say they are likely to use Weinfreunde again. Set in relation to the 12% usage share of the brand, this means that 83% of their customers show loyalty to the brand.
What's the buzz around Weinfreunde in Germany?
In July 2022, about 8% of German beverage online shop users had heard about Weinfreunde in the media, on social media, or in advertising over the past three months. Of the 43% who know the brand, that's 19%, meaning at the time of the survey there's little buzz around Weinfreunde in Germany.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
When it comes to beverage online shop users, brand awareness of Weinfreunde is at 43% in Germany. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Weinfreunde in Germany?
In total, 16% of German beverage online shop users say they like Weinfreunde. However, in actuality, among the 43% of German respondents who know Weinfreunde, 37% of people like the brand.
What is the usage share of Weinfreunde in Germany?
All in all, 12% of beverage online shop users in Germany use Weinfreunde. That means, of the 43% who know the brand, 28% use them.
How loyal are the customers of Weinfreunde?
Around 10% of beverage online shop users in Germany say they are likely to use Weinfreunde again. Set in relation to the 12% usage share of the brand, this means that 83% of their customers show loyalty to the brand.
What's the buzz around Weinfreunde in Germany?
In July 2022, about 8% of German beverage online shop users had heard about Weinfreunde in the media, on social media, or in advertising over the past three months. Of the 43% who know the brand, that's 19%, meaning at the time of the survey there's little buzz around Weinfreunde in Germany.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
