Jacques' brand profile in Germany 2022
When it comes to beverage online shop users, brand awareness of Jacques' is at 44% in Germany. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Jacques' in Germany?
In total, 18% of German beverage online shop users say they like Jacques'. However, in actuality, among the 44% of German respondents who know Jacques', 41% of people like the brand.
What is the usage share of Jacques' in Germany?
All in all, 14% of beverage online shop users in Germany use Jacques'. That means, of the 44% who know the brand, 32% use them.
How loyal are the customers of Jacques'?
Around 11% of beverage online shop users in Germany say they are likely to use Jacques' again. Set in relation to the 14% usage share of the brand, this means that 79% of their customers show loyalty to the brand.
What's the buzz around Jacques' in Germany?
In July 2022, about 12% of German beverage online shop users had heard about Jacques' in the media, on social media, or in advertising over the past three months. Of the 44% who know the brand, that's 27%, meaning at the time of the survey there's some buzz around Jacques' in Germany.
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