medpex brand profile in Germany 2022
How high is the brand awareness of medpex in Germany?
When it comes to beauty and health online shop users, brand awareness of medpex is at 50% in Germany. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is medpex in Germany?
In total, 10% of German beauty and health online shop users say they like medpex. However, in actuality, among the 50% of German respondents who know medpex, 20% of people like the brand.
What is the usage share of medpex in Germany?
All in all, 8% of beauty and health online shop users in Germany use medpex. That means, of the 50% who know the brand, 16% use them.
How loyal are the customers of medpex?
Around 5% of beauty and health online shop users in Germany say they are likely to use medpex again. Set in relation to the 8% usage share of the brand, this means that 62% of their customers show loyalty to the brand.
What's the buzz around medpex in Germany?
In July 2022, about 6% of German beauty and health online shop users had heard about medpex in the media, on social media, or in advertising over the past three months. Of the 50% who know the brand, that's 12%, meaning at the time of the survey there's little buzz around medpex in Germany.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
When it comes to beauty and health online shop users, brand awareness of medpex is at 50% in Germany. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is medpex in Germany?
In total, 10% of German beauty and health online shop users say they like medpex. However, in actuality, among the 50% of German respondents who know medpex, 20% of people like the brand.
What is the usage share of medpex in Germany?
All in all, 8% of beauty and health online shop users in Germany use medpex. That means, of the 50% who know the brand, 16% use them.
How loyal are the customers of medpex?
Around 5% of beauty and health online shop users in Germany say they are likely to use medpex again. Set in relation to the 8% usage share of the brand, this means that 62% of their customers show loyalty to the brand.
What's the buzz around medpex in Germany?
In July 2022, about 6% of German beauty and health online shop users had heard about medpex in the media, on social media, or in advertising over the past three months. Of the 50% who know the brand, that's 12%, meaning at the time of the survey there's little buzz around medpex in Germany.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
