DocMorris brand profile in Germany 2022
How high is the brand awareness of DocMorris in Germany?
When it comes to beauty and health online shop users, brand awareness of DocMorris is at 72% in Germany. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is DocMorris in Germany?
In total, 20% of German beauty and health online shop users say they like DocMorris. However, in actuality, among the 72% of German respondents who know DocMorris, 28% of people like the brand.
What is the usage share of DocMorris in Germany?
All in all, 16% of beauty and health online shop users in Germany use DocMorris. That means, of the 72% who know the brand, 22% use them.
How loyal are the customers of DocMorris?
Around 13% of beauty and health online shop users in Germany say they are likely to use DocMorris again. Set in relation to the 16% usage share of the brand, this means that 81% of their customers show loyalty to the brand.
What's the buzz around DocMorris in Germany?
In July 2022, about 19% of German beauty and health online shop users had heard about DocMorris in the media, on social media, or in advertising over the past three months. Of the 72% who know the brand, that's 26%, meaning at the time of the survey there's some buzz around DocMorris in Germany.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
When it comes to beauty and health online shop users, brand awareness of DocMorris is at 72% in Germany. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is DocMorris in Germany?
In total, 20% of German beauty and health online shop users say they like DocMorris. However, in actuality, among the 72% of German respondents who know DocMorris, 28% of people like the brand.
What is the usage share of DocMorris in Germany?
All in all, 16% of beauty and health online shop users in Germany use DocMorris. That means, of the 72% who know the brand, 22% use them.
How loyal are the customers of DocMorris?
Around 13% of beauty and health online shop users in Germany say they are likely to use DocMorris again. Set in relation to the 16% usage share of the brand, this means that 81% of their customers show loyalty to the brand.
What's the buzz around DocMorris in Germany?
In July 2022, about 19% of German beauty and health online shop users had heard about DocMorris in the media, on social media, or in advertising over the past three months. Of the 72% who know the brand, that's 26%, meaning at the time of the survey there's some buzz around DocMorris in Germany.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
