MeinAuto.de brand profile in Germany 2022
How high is the brand awareness of MeinAuto.de in Germany?
When it comes to car and motorcycle online shop users, brand awareness of MeinAuto.de is at 40% in Germany. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is MeinAuto.de in Germany?
In total, 12% of German car and motorcycle online shop users say they like MeinAuto.de. However, in actuality, among the 40% of German respondents who know MeinAuto.de, 30% of people like the brand.
What is the usage share of MeinAuto.de in Germany?
All in all, 8% of car and motorcycle online shop users in Germany use MeinAuto.de. That means, of the 40% who know the brand, 20% use them.
How loyal are the customers of MeinAuto.de?
Around 5% of car and motorcycle online shop users in Germany say they are likely to use MeinAuto.de again. Set in relation to the 8% usage share of the brand, this means that 62% of their customers show loyalty to the brand.
What's the buzz around MeinAuto.de in Germany?
In July 2022, about 7% of German car and motorcycle online shop users had heard about MeinAuto.de in the media, on social media, or in advertising over the past three months. Of the 40% who know the brand, that's 18%, meaning at the time of the survey there's little buzz around MeinAuto.de in Germany.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
When it comes to car and motorcycle online shop users, brand awareness of MeinAuto.de is at 40% in Germany. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is MeinAuto.de in Germany?
In total, 12% of German car and motorcycle online shop users say they like MeinAuto.de. However, in actuality, among the 40% of German respondents who know MeinAuto.de, 30% of people like the brand.
What is the usage share of MeinAuto.de in Germany?
All in all, 8% of car and motorcycle online shop users in Germany use MeinAuto.de. That means, of the 40% who know the brand, 20% use them.
How loyal are the customers of MeinAuto.de?
Around 5% of car and motorcycle online shop users in Germany say they are likely to use MeinAuto.de again. Set in relation to the 8% usage share of the brand, this means that 62% of their customers show loyalty to the brand.
What's the buzz around MeinAuto.de in Germany?
In July 2022, about 7% of German car and motorcycle online shop users had heard about MeinAuto.de in the media, on social media, or in advertising over the past three months. Of the 40% who know the brand, that's 18%, meaning at the time of the survey there's little buzz around MeinAuto.de in Germany.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
