Poland: TikTok advertising number of users 2021-2029

The reach by social network in the 'TikTok' segment of the advertising market in Poland was forecast to continuously increase between 2024 and 2029 by in total 0.8 million users (+9.36 percent). After the eighth consecutive increasing year, the reach by social network is estimated to reach 9.39 million users and therefore a new peak in 2029. Notably, the reach by social network of the 'TikTok' segment of the advertising market was continuously increasing over the past years.

Find more in-depth information regarding the number of users concerning social media advertising on facebook in Israel and the ad spending concerning the search advertising segment of the advertising market in the Philippines.

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User number of TikTok advertising in Poland from 2021 to 2029 (in millions)

Characteristic	Reach in million users
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Supplementary notes

Data provided by Statista Market Insights are estimates.Definition:
Social Media Advertising is a form of online digital marketing in which paid banner and video ad campaigns are run on social media platforms to reach the target audiences. Marketers can promote brands, products, and services and increase purchase intention.

Additional information:
Social Media Advertising comprises advertising spending, users, average revenue per user, and key players. The market only displays B2B spending. Figures are based on advertising spending and exclude agency commissions, rebates, production costs, and taxes. Key players in Social Media Advertising include Facebook, Instagram, Twitter, TikTok, LinkedIn, Weibo, Naver, and Kakao. For more information on the data displayed, use the info button right next to the boxes.

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