Global: top countries by cruise industry revenue

Over the last two observations, the revenue is forecast to significantly increase in all regions. From the selected regions, the ranking by revenue in the 'Cruises' segment of the travel & tourism market is forecast to be led by the United States with 32.4 billion U.S. dollars. In contrast, the ranking is trailed by Canada with 1.3 billion U.S. dollars, recording a difference of 31.1 billion U.S. dollars to the United States.

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Countries with the highest revenue in the cruise industry worldwide from 2025 to 2029 (in million U.S. dollars)

Characteristic	United States	Germany	United Kingdom	China	Australia	Canada
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Supplementary notes

Data provided by Statista Market Insights are estimates.

Definition:

A cruise is a multi-day vacation trip on a cruise ship which crosses the sea or large inland waters while calling at different tourist destinations along a certain route. With this kind of ship journey, it is not the aspect of transport that is in the spotlight but the stay aboard the ship as well as visiting the tourist destinations. The Cruises market encompasses exclusively passenger ticket revenues. Onboard and other revenues are not included.

Additional Information:

The main performance indicators of the Cruises market are revenues, average revenue per user (ARPU), users and user penetration rates. Additionally, online and offline sales channel shares display the distribution of online and offline bookings. The ARPU refers to the average revenue one user generates per year while the revenue represents the total booking volume. Revenues are generated through both online and offline sales channels and include exclusively B2C revenues. Users represent the aggregated number of guests. Each user is only counted once per year.

The booking volume includes all booked travels made by users from the selected region, independent of the departure and arrival. The scope includes domestic and outbound travel.

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