Master of Malt brand profile in the UK 2022
When it comes to beverage online shop users, brand awareness of Master of Malt is at 37% in the UK. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Master of Malt in the UK?
In total, 15% of UK beverage online shop users say they like Master of Malt. However, in actuality, among the 37% of UK respondents who know Master of Malt, 41% of people like the brand.
What is the usage share of Master of Malt in the UK?
All in all, 11% of beverage online shop users in the UK use Master of Malt. That means, of the 37% who know the brand, 30% use them.
How loyal are the customers of Master of Malt?
Around 8% of beverage online shop users in the UK say they are likely to use Master of Malt again. Set in relation to the 11% usage share of the brand, this means that 73% of their customers show loyalty to the brand.
What's the buzz around Master of Malt in the UK?
In July 2022, about 7% of UK beverage online shop users had heard about Master of Malt in the media, on social media, or in advertising over the past three months. Of the 37% who know the brand, that's 19%, meaning at the time of the survey there's little buzz around Master of Malt in the UK.
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