The Perfume Shop brand profile in the UK 2022
How high is the brand awareness of The Perfume Shop in the UK?
When it comes to beauty and health online shop users, brand awareness of The Perfume Shop is at 83% in the UK. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is The Perfume Shop in the UK?
In total, 27% of UK beauty and health online shop users say they like The Perfume Shop. However, in actuality, among the 83% of UK respondents who know The Perfume Shop, 33% of people like the brand.
What is the usage share of The Perfume Shop in the UK?
All in all, 18% of beauty and health online shop users in the UK use The Perfume Shop. That means, of the 83% who know the brand, 22% use them.
How loyal are the customers of The Perfume Shop?
Around 15% of beauty and health online shop users in the UK say they are likely to use The Perfume Shop again. Set in relation to the 18% usage share of the brand, this means that 83% of their customers show loyalty to the brand.
What's the buzz around The Perfume Shop in the UK?
In July 2022, about 8% of UK beauty and health online shop users had heard about The Perfume Shop in the media, on social media, or in advertising over the past three months. Of the 83% who know the brand, that's 10%, meaning at the time of the survey there's little to no buzz around The Perfume Shop in the UK.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
When it comes to beauty and health online shop users, brand awareness of The Perfume Shop is at 83% in the UK. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is The Perfume Shop in the UK?
In total, 27% of UK beauty and health online shop users say they like The Perfume Shop. However, in actuality, among the 83% of UK respondents who know The Perfume Shop, 33% of people like the brand.
What is the usage share of The Perfume Shop in the UK?
All in all, 18% of beauty and health online shop users in the UK use The Perfume Shop. That means, of the 83% who know the brand, 22% use them.
How loyal are the customers of The Perfume Shop?
Around 15% of beauty and health online shop users in the UK say they are likely to use The Perfume Shop again. Set in relation to the 18% usage share of the brand, this means that 83% of their customers show loyalty to the brand.
What's the buzz around The Perfume Shop in the UK?
In July 2022, about 8% of UK beauty and health online shop users had heard about The Perfume Shop in the media, on social media, or in advertising over the past three months. Of the 83% who know the brand, that's 10%, meaning at the time of the survey there's little to no buzz around The Perfume Shop in the UK.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
