CarSupermarket.com brand profile in the UK 2022
When it comes to car and motorcycle online shop users, brand awareness of CarSupermarket.com is at 67% in the UK. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is CarSupermarket.com in the UK?
In total, 24% of UK car and motorcycle online shop users say they like CarSupermarket.com. However, in actuality, among the 67% of UK respondents who know CarSupermarket.com, 36% of people like the brand.
What is the usage share of CarSupermarket.com in the UK?
All in all, 15% of car and motorcycle online shop users in the UK use CarSupermarket.com. That means, of the 67% who know the brand, 22% use them.
How loyal are the customers of CarSupermarket.com?
Around 10% of car and motorcycle online shop users in the UK say they are likely to use CarSupermarket.com again. Set in relation to the 15% usage share of the brand, this means that 67% of their customers show loyalty to the brand.
What's the buzz around CarSupermarket.com in the UK?
In July 2022, about 20% of UK car and motorcycle online shop users had heard about CarSupermarket.com in the media, on social media, or in advertising over the past three months. Of the 67% who know the brand, that's 30%, meaning at the time of the survey there's some buzz around CarSupermarket.com in the UK.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.