DICK's Sporting Goods brand profile in the United States 2022
How high is the brand awareness of DICK's Sporting Goods in the United States?
When it comes to sports and outdoor online shop users, brand awareness of DICK's Sporting Goods is at 88% in the United States. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is DICK's Sporting Goods in the United States?
In total, 40% of U.S. sports and outdoor online shop users say they like DICK's Sporting Goods. However, in actuality, among the 88% of U.S. respondents who know DICK's Sporting Goods, 45% of people like the brand.
What is the usage share of DICK's Sporting Goods in the United States?
All in all, 29% of sports and outdoor online shop users in the United States use DICK's Sporting Goods. That means, of the 88% who know the brand, 33% use them.
How loyal are the customers of DICK's Sporting Goods?
Around 22% of sports and outdoor online shop users in the United States say they are likely to use DICK's Sporting Goods again. Set in relation to the 29% usage share of the brand, this means that 76% of their customers show loyalty to the brand.
What's the buzz around DICK's Sporting Goods in the United States?
In June 2022, about 29% of U.S. sports and outdoor online shop users had heard about DICK's Sporting Goods in the media, on social media, or in advertising over the past three months. Of the 88% who know the brand, that's 33%, meaning at the time of the survey there's some buzz around DICK's Sporting Goods in the United States.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
When it comes to sports and outdoor online shop users, brand awareness of DICK's Sporting Goods is at 88% in the United States. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is DICK's Sporting Goods in the United States?
In total, 40% of U.S. sports and outdoor online shop users say they like DICK's Sporting Goods. However, in actuality, among the 88% of U.S. respondents who know DICK's Sporting Goods, 45% of people like the brand.
What is the usage share of DICK's Sporting Goods in the United States?
All in all, 29% of sports and outdoor online shop users in the United States use DICK's Sporting Goods. That means, of the 88% who know the brand, 33% use them.
How loyal are the customers of DICK's Sporting Goods?
Around 22% of sports and outdoor online shop users in the United States say they are likely to use DICK's Sporting Goods again. Set in relation to the 29% usage share of the brand, this means that 76% of their customers show loyalty to the brand.
What's the buzz around DICK's Sporting Goods in the United States?
In June 2022, about 29% of U.S. sports and outdoor online shop users had heard about DICK's Sporting Goods in the media, on social media, or in advertising over the past three months. Of the 88% who know the brand, that's 33%, meaning at the time of the survey there's some buzz around DICK's Sporting Goods in the United States.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
