Vietnam: digital advertising mobile growth 2019-2028

The revenue growth in the 'Digital Advertising Mobile' segment of the digital advertising market in Vietnam was forecast to decrease between 2023 and 2028 by in total 0.9 percentage points. This overall decrease does not happen continuously, notably not in 2026. The indicator is estimated to amount to 1.43 percent in 2028.

Find further information concerning share of revenue generated via mobile purchases in the Netherlands and year-on-year growth in the share of revenue generated via mobile purchases in the Netherlands.

The Statista Market Insights cover a broad range of additional markets.

Growth of mobile digital advertising in Vietnam from 2019 to 2028

Characteristic	Ad spending growth
-	-
-	-
-	-
-	-
-	-
-	-
-	-
-	-
-	-
-	-

Download

Source

Show detailed source information?

Already a member?

Sources

Use Ask Statista Research Service

More information

Supplementary notes

Data provided by Statista Market Insights are estimates.Definition:
Digital Advertising refers to the practice of promoting products or services through online channels by purchasing ad placements with the aim of driving traffic, increasing brand awareness, and generating leads or sales using data-driven strategies. This form of advertising uses the internet and various technologies to target audiences based on their demographics, online behavior, and personal interests.

Structure:
Digital Advertising uses the internet to deliver marketing messages to internet users in various forms. This includes digital video, search engine, social media, digital banner, digital audio, digital classifieds, connected TV, in-app, and influencer advertising.

Additional information:
The market comprises digital advertising spending, users, average revenue per user, advertising share by industry, advertising share by device, brand shares, and digital ad spending share (programmatic and non-programmatic). The market only displays B2B spending and users for the above-mentioned channels. Figures are based on digital advertising spending and exclude agency commissions, rebates, production costs, and taxes. Additional definitions for each market can be found on the respective pages. For more information on the data displayed, use the info button right next to the boxes.

Citation formats