Revenue of the coffee industry in Kenya 2019-2029

Data provided by Statista Market Insights are estimates.

Definition:

The Coffee market consists of Roast Coffee in the form of ground coffee and whole beans, that is prepared with coffee machines or a French press, as well as Instant Coffee that only requires the addition of hot water. Not included here are Ready-to-Drink (RTD) coffee beverages which are shown separately in the Non-Alcoholic Drinks market instead.

Structure:

The Coffee market is divided into Roast Coffee and Instant Coffee.

• Roast Coffee includes coffee in the form of ground coffee and whole beans.
• Instant Coffee includes soluble coffee that only requires the addition of hot water.

Additional information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per kilogram , as well as sales channels. Per capita figures refer to a country’s or region’s whole population.

At-home market data covers retail sales via super- and hypermarkets, eCommerce, convenience stores, and similar sales channels. Out-of-home market data includes all sales in hotels and restaurants, sales by catering companies, as well as sales in cafés, bars, and similar hospitality service establishments. In the out-of-home market, the price always refers to the price per kilogram of the beverage consumed, regardless of other components in the finished beverage. Combined numbers encompass both the at-home market and the out-of-home market. All prices are valued at retail selling prices, including all sales and consumption taxes.