Urban Outfitters brand profile in the United States 2022
When it comes to second-hand apparel online shop users, brand awareness of Urban Outfitters is at 69% in the United States. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Urban Outfitters in the United States?
In total, 22% of U.S. second-hand apparel online shop users say they like Urban Outfitters. However, in actuality, among the 69% of U.S. respondents who know Urban Outfitters, 32% of people like the brand.
What is the usage share of Urban Outfitters in the United States?
All in all, 18% of second-hand apparel online shop users in the United States use Urban Outfitters. That means, of the 69% who know the brand, 26% use them.
How loyal are the customers of Urban Outfitters?
Around 14% of second-hand apparel online shop users in the United States say they are likely to use Urban Outfitters again. Set in relation to the 18% usage share of the brand, this means that 78% of their customers show loyalty to the brand.
What's the buzz around Urban Outfitters in the United States?
In June 2022, about 11% of U.S. second-hand apparel online shop users had heard about Urban Outfitters in the media, on social media, or in advertising over the past three months. Of the 69% who know the brand, that's 16%, meaning at the time of the survey there's little buzz around Urban Outfitters in the United States.
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