swap.com brand profile in the United States 2022
When it comes to second-hand apparel online shop users, brand awareness of swap.com is at 35% in the United States. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is swap.com in the United States?
In total, 10% of U.S. second-hand apparel online shop users say they like swap.com. However, in actuality, among the 35% of U.S. respondents who know swap.com, 29% of people like the brand.
What is the usage share of swap.com in the United States?
All in all, 9% of second-hand apparel online shop users in the United States use swap.com. That means, of the 35% who know the brand, 26% use them.
How loyal are the customers of swap.com?
Around 6% of second-hand apparel online shop users in the United States say they are likely to use swap.com again. Set in relation to the 9% usage share of the brand, this means that 67% of their customers show loyalty to the brand.
What's the buzz around swap.com in the United States?
In June 2022, about 9% of U.S. second-hand apparel online shop users had heard about swap.com in the media, on social media, or in advertising over the past three months. Of the 35% who know the brand, that's 26%, meaning at the time of the survey there's some buzz around swap.com in the United States.
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