Paypal is the most frequently offered payment method in German e-commerce. 94% of the top 500 online shops by net sales in 2020 in Germany have indicated Paypal as a payment method. Closely followed by Mastercard and Visa with percentages of 92%. Cash in advance and Sofortüberweisung also belong to the top 5 payment methods in German e-commerce.
Share of online stores that offer the main payment methods in Germany in 2020
(in %)
Base: Top 500 online stores by net sales in Germany in 2020 for which payment information is available.
The e-commerce market encompasses the sale of physical goods via a digital channel to a private end user (B2C). Incorporated in this definition are purchases via desktop computer (including notebooks and laptops) as well as purchases via mobile devices such as smartphones and tablets.
The following are not included in the e-commerce market: marketplace platforms only, digitally distributed services (e.g. travel tickets), online stores dedicated to digital media downloads or streams as well as online stores dedicated to B2B markets nor sales between private persons (C2C). Market volume, market growth and all monetary figures at store level refer to the annual e-commerce net sales after the deduction of returns.
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ecommerceDB.com. (October 18, 2022). Share of online stores that offer the main payment methods in Germany in 2020 (in %) [Graph]. In Statista. Retrieved December 03, 2024, from https://www.statista.com/forecasts/1218296/germany-top-payment-methods-ecommercedb
ecommerceDB.com. "Share of online stores that offer the main payment methods in Germany in 2020 (in %)." Chart. October 18, 2022. Statista. Accessed December 03, 2024. https://www.statista.com/forecasts/1218296/germany-top-payment-methods-ecommercedb
ecommerceDB.com. (2022). Share of online stores that offer the main payment methods in Germany in 2020 (in %). Statista. Statista Inc.. Accessed: December 03, 2024. https://www.statista.com/forecasts/1218296/germany-top-payment-methods-ecommercedb
ecommerceDB.com. "Share of Online Stores That Offer The Main Payment Methods in Germany in 2020 (in %)." Statista, Statista Inc., 18 Oct 2022, https://www.statista.com/forecasts/1218296/germany-top-payment-methods-ecommercedb
ecommerceDB.com, Share of online stores that offer the main payment methods in Germany in 2020 (in %) Statista, https://www.statista.com/forecasts/1218296/germany-top-payment-methods-ecommercedb (last visited December 03, 2024)
Share of online stores that offer the main payment methods in Germany in 2020 (in %) [Graph], ecommerceDB.com, October 18, 2022. [Online]. Available: https://www.statista.com/forecasts/1218296/germany-top-payment-methods-ecommercedb
