Most used personal care product by category in Kenya 2023

76 percent of Kenyan respondents answer our survey on "Most used personal care product by category" with "Oral and dental care (toothpaste, mouthwash, etc.)". The survey was conducted in 2023, among 1,049 consumers.
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Most used personal care product by category in Kenya as of June 2023

Characteristic	Share of respondents
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Number of respondents

1,049 respondents

Age group

18-54 years

Supplementary notes

Multiple answers were possible.

During the survey, the question was phrased as follows: "Which of these body care and cosmetics products do you use regularly?"

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