Xing brand profile in Germany 2022
How high is the brand awareness of Xing in Germany?
When it comes to social media users, brand awareness of Xing is at 57% in Germany. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Xing in Germany?
In total, 9% of German social media users say they like Xing. However, in actuality, among the 57% of German respondents who know Xing, 16% of people like the brand.
What is the usage share of Xing in Germany?
All in all, 7% of social media users in Germany use Xing. That means, of the 57% who know the brand, 12% use them.
How loyal are the users of Xing?
Around 5% of social media users in Germany say they are likely to use Xing again. Set in relation to the 7% usage share of the brand, this means that 71% of their users show loyalty to the brand.
What's the buzz around Xing in Germany?
In May 2022, about 6% of German social media users had heard about Xing in the media, on social media, or in advertising over the past three months. Of the 57% who know the brand, that's 11%, meaning at the time of the survey there's little buzz around Xing in Germany.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
When it comes to social media users, brand awareness of Xing is at 57% in Germany. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Xing in Germany?
In total, 9% of German social media users say they like Xing. However, in actuality, among the 57% of German respondents who know Xing, 16% of people like the brand.
What is the usage share of Xing in Germany?
All in all, 7% of social media users in Germany use Xing. That means, of the 57% who know the brand, 12% use them.
How loyal are the users of Xing?
Around 5% of social media users in Germany say they are likely to use Xing again. Set in relation to the 7% usage share of the brand, this means that 71% of their users show loyalty to the brand.
What's the buzz around Xing in Germany?
In May 2022, about 6% of German social media users had heard about Xing in the media, on social media, or in advertising over the past three months. Of the 57% who know the brand, that's 11%, meaning at the time of the survey there's little buzz around Xing in Germany.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
