Eismann brand profile in Germany 2022
How high is the brand awareness of Eismann in Germany?
When it comes to online grocery delivery users, brand awareness of Eismann is at 64% in Germany. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Eismann in Germany?
In total, 25% of German online grocery delivery users say they like Eismann. However, in actuality, among the 64% of German respondents who know Eismann, 39% of people like the brand.
What is the usage share of Eismann in Germany?
All in all, 16% of online grocery delivery users in Germany use Eismann. That means, of the 64% who know the brand, 25% use them.
How loyal are the customers of Eismann?
Around 12% of online grocery delivery users in Germany say they are likely to use Eismann again. Set in relation to the 16% usage share of the brand, this means that 75% of their customers show loyalty to the brand.
What's the buzz around Eismann in Germany?
In May 2022, about 13% of German online grocery delivery users had heard about Eismann in the media, on social media, or in advertising over the past three months. Of the 64% who know the brand, that's 20%, meaning at the time of the survey there's little buzz around Eismann in Germany.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
When it comes to online grocery delivery users, brand awareness of Eismann is at 64% in Germany. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Eismann in Germany?
In total, 25% of German online grocery delivery users say they like Eismann. However, in actuality, among the 64% of German respondents who know Eismann, 39% of people like the brand.
What is the usage share of Eismann in Germany?
All in all, 16% of online grocery delivery users in Germany use Eismann. That means, of the 64% who know the brand, 25% use them.
How loyal are the customers of Eismann?
Around 12% of online grocery delivery users in Germany say they are likely to use Eismann again. Set in relation to the 16% usage share of the brand, this means that 75% of their customers show loyalty to the brand.
What's the buzz around Eismann in Germany?
In May 2022, about 13% of German online grocery delivery users had heard about Eismann in the media, on social media, or in advertising over the past three months. Of the 64% who know the brand, that's 20%, meaning at the time of the survey there's little buzz around Eismann in Germany.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
