Nuri brand profile in Germany 2022
How high is the brand awareness of Nuri in Germany?
When it comes to neobanking and neobrokerage users, brand awareness of Nuri is at 32% in Germany. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Nuri in Germany?
In total, 8% of German neobanking and neobrokerage users say they like Nuri. However, in actuality, among the 32% of German respondents who know Nuri, 25% of people like the brand.
What is the usage share of Nuri in Germany?
All in all, 7% of neobanking and neobrokerage users in Germany use Nuri. That means, of the 32% who know the brand, 22% use them.
How loyal are the customers of Nuri?
Around 5% of neobanking and neobrokerage users in Germany say they are likely to use Nuri again. Set in relation to the 7% usage share of the brand, this means that 71% of their customers show loyalty to the brand.
What's the buzz around Nuri in Germany?
In May 2022, about 6% of German neobanking and neobrokerage users had heard about Nuri in the media, on social media, or in advertising over the past three months. Of the 32% who know the brand, that's 19%, meaning at the time of the survey there's little buzz around Nuri in Germany.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
When it comes to neobanking and neobrokerage users, brand awareness of Nuri is at 32% in Germany. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Nuri in Germany?
In total, 8% of German neobanking and neobrokerage users say they like Nuri. However, in actuality, among the 32% of German respondents who know Nuri, 25% of people like the brand.
What is the usage share of Nuri in Germany?
All in all, 7% of neobanking and neobrokerage users in Germany use Nuri. That means, of the 32% who know the brand, 22% use them.
How loyal are the customers of Nuri?
Around 5% of neobanking and neobrokerage users in Germany say they are likely to use Nuri again. Set in relation to the 7% usage share of the brand, this means that 71% of their customers show loyalty to the brand.
What's the buzz around Nuri in Germany?
In May 2022, about 6% of German neobanking and neobrokerage users had heard about Nuri in the media, on social media, or in advertising over the past three months. Of the 32% who know the brand, that's 19%, meaning at the time of the survey there's little buzz around Nuri in Germany.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
