Most used messenger by brand in Italy 2024

Most used messenger by brand in Italy as of September 2024

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Number of respondents

1,523 respondents

Age group

18-64 years

Supplementary notes

Multiple answers were possible.

During the survey, the question was phrased as follows: "Which instant messenger or video call services do you use regularly?"

If you need more information, you can have a look at the Consumer Insights Methodology.

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