Book purchases by store brand in Italy 2024

We asked Italian consumers about "Book purchases by store brand" and found that "Amazon" takes the top spot, while "Ubik" is at the other end of the ranking.
These results are based on a representative online survey conducted in 2024 among 711 consumers in Italy. Looking to gain valuable insights about book store customers worldwide? Check out our reports on book stores shoppers. These reports give readers a thorough picture of book store shoppers worldwide, including their identities, preferences, opinions, and methods of communication.

Book purchases by store brand in Italy as of December 2024

Characteristic	Share of respondents
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Number of respondents

711 respondents

Age group

18-64 years

Special properties

respondents who spent money on books

Supplementary notes

Multiple answers were possible.

During the survey, the question was phrased as follows: "Where have you purchased printed books in the past 12 months (in-store or website)?"

If you need more information, you can have a look at the Consumer Insights Methodology.

Citation formats

Related reports: Available to download in PDF or PPTX format

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Book market in Italy

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Everything on "Book market in Italy" in one document: edited and divided into chapters, including detailed references.

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