Super Luxury Car Sales

Super Luxury Car Sales Are Booming

The global billionaire population has continued to expand steadily in recent years and sales of their favourite luxury items have also continued unabated. According to JATO statistics, super luxury cars are in huge demand with a record 28,500 of them sold in 2016. That's a 15.9 percent increase on 2015 with the Chinese market in particular experiencing a whopping growth in sales of 54.2 percent.

Bentley and Ferrari were the dominant forces in the segment last year, with a market share of 37 and 24 percent respectively. The most popular models last year were all Bentleys: the Continental came first, with the Flying Spur second and the Bentayga rounding off the top three. The United States had the highest global sales volume at 30 percent and 8,377 vehicles sold. The UK was in second place with 4,600 vehicles sold while China's recent surge has seen it roar into third place with sales surpassing the 4,400 mark.

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This chart shows super luxury car sales and the global billionaire population by year.

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Customer satisfaction of U.S. luxury car nameplates by benchmark 2023-2024
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Premium vehicles - luxury car market size worldwide 2010-2023
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Value of the premium and luxury car market in Poland 2018-2028
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Share of luxury car sales in India FY 2024, by brand
Luxury vehicles: United States premium vehicle sales 2023
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Global car sales by leading luxury brands 2023

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