Super Bowl LI

Why Americans Love the Super Bowl

With all the hype surrounding the Super Bowl, it’s easy to forget that in the end, it is still a sporting event. However, if it weren’t for the spectacular halftime show, the parties and the special commercials airing during the broadcast, the Super Bowl probably wouldn’t be the global event it has become over the years.

Consequently, it doesn’t necessarily come as a surprise that not even 6 in 10 Americans say that the actual game is their favorite thing about the Super Bowl. That is according to Statista’s 2017 Super Bowl Survey, which found that the commercials are Americans’ second favorite thing about the whole Super Bowl experience.

Description

This chart shows what Americans love most about the Super Bowl.

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Estimated consumer spending related to the Super Bowl weekend 2007-2024
U.S. adults expecting to bet on Super Bowl LVIII 2024
Average cost 30-second advertisement Super Bowl U.S. broadcast 2002-2024
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Super Bowl TV viewership in the U.S. 1990-2024
Most Super Bowl wins by player 1967-2024
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Amount wagered on the Super Bowl in sports books in Nevada 2004-2024

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