Social Media
Pinterest: Shoppers' Social Media Platform Of Choice
When it comes to shopping via social media, which platforms do U.S. users most depend on? According to a report from KPCB, Pinterest is shoppers' social media platform of choice with 55 percent of its users utilizing it for finding/shopping for products in 2016. For Facebook and Instagram, that figure is just 12 percent.
Description
This chart shows the percentage of U.S. users on each platform utilizing it for finding/shopping for products in 2016.
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