When a video call won't cut it

There are simply certain things that cannot be done online. In a Booking.com business travel trends survey, small to medium sized businesses were asked about their corporate travel habits. The results revealed that conferences and events were the leading reasons for approving travel expenses. Trade shows were nominated by 62% of the respondents and on-site projects by 56%, all these are activities that typically require a physical presence and are not easily replaced by a video call. Nevertheless, client engagement was still a popular choice, showing that around 7 in 10 businesses are still value engaging with their clients in person.