Android's Smartphone Dominance Is Growing
As smartphone shipments topped the one billion mark for the first time in 2013, Android continues to dominate the market. According to IDC, Google's open operating system was installed on almost 80 percent of all smartphones shipped in the past year, up from just 49 percent in 2011. Apple's iOS remains number 2 in the increasingly concentrated market, in which the market share of Windows Phone and BlackBerry OS remains in the low single-digits.
Market share of Android and iOS in smartphone sales in Germany 2012-2024
Monthly downloads of Zalando on android and iOS devices in France 2023-2024
Monthly downloads of Zalando on android and iOS devices in the UK 2023-2024
South America: quarterly Apple iOS market share 2020-2024, by version
Sweden: most popular Android smartphone models 2024
Market share of Android in smartphone sales in Germany 2012-2024
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