Online Dating

Online Dating Isn't All About Promiscuity

As millions of people celebrate Valentine’s Day with their loved-ones today, many of those who haven’t found their significant other yet may turn to dating apps to avoid spending the night alone and possibly find a partner to celebrate many future Valentine’s Days with.

Despite its sometimes questionable image, online dating isn’t all about casual sex and promiscuity. According to a recent YouGov poll, the most cited reason to use Tinder or any other dating app/website among Americans is finding an exclusive romantic partner. In fact every second respondent is looking for something serious online, while only 23 percent are chasing after more casual acquaintances.

According to YouGov’s findings, 32 percent of Americans have used a dating app at some point, with that share rising to 39 percent and 44 percent for Gen Xers and Millennials, respectively.

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This chart shows the reasons why Americans use dating apps.

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UK: online dating service users 2024, by gender identity
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UK DAUs online dating platforms 2023, by platform
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UK adults on lying on online dating sites and apps 2023
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Market size of online dating and matchmaking services Japan in 2019-2028

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