Americans Consume 60 Hours of Electronic Media per Week

According to Nielsen, the average American watched 35 hours of TV every week in 2012. That's more than 5 hours per day and a clear sign that TV isn't going anywhere in the foreseeable future. In total, Americans consume a whopping 60 hours of electronic media every week. That includes TV, radio, internet usage, online video, video game, mobile video and DVDs/Blu-Rays. Adding to this the time that people spent on their mobile phones, which Nielsen does not consider here aside from mobile video, it is a surprise that anybody gets anything done, ever.

Description

While experts are busy arguing about when traditional TV should officially be declared dead, people continue to do what they have always done: they watch TV.

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Share of total TV usage time in the U.S. 2024, by company
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Expected change in media usage among U.S. consumers 2023
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Export of goods from the United States 2023
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Import of goods into the United States 2023
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Social media usage by students researching colleges in the U.S. 2023
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Share of daily media usage time spent on watching traditional TV in Sweden 2009-2023

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