Independence Day

Inflation Fuels Spending on Independence Day Cookouts

As this chart using data from the National Retail Federation shows, Fourth of July spending on food is expected to have risen to a record $9.5 billion this year. Based on its annual survey of U.S. consumers, having a cookout is the most popular way of celebrating Independence Day, with 65 percent saying they will host or participate in one (or a BBQ or picnic).

In 2014, total spending was estimated at just $6.3 billion, and this year's 23 percent year-over-year increase is the largest on record - even larger than that observed in the first pandemic recovery year. While inflation is cooling, higher prices are clearly fueling spending this year. With 87 percent of respondents saying they were going to celebrate this year, an average of $93.34 is forecast to be spent per person on food, up from $84.12 last year.

Description

This chart shows estimated spending in the United States on Independence Day food items from 2014 to 2023.

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Independence Day: planned food spending on average in the U.S. from 2017 to 2024
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Independence Day food spending by U.S. consumers from 2017 to 2023
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Independence Day travelers in the U.S. 2019-2024, by mode of transport
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Forecast share of Independence Day travelers in the U.S. 2024, by mode of transport
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Types of beverages individuals plan to drink on the Fourth of July in the U.S. 2023
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Types of alcohol individuals plan to drink on Fourth of July in the U.S. in 2023

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