Christmas Gifts

The Most Popular Tech Gifts in 2019

As technology plays an increasingly large role in our lives, it is no surprise that it also features prominently under the Christmas tree. According to the Consumer Technology Association, 74 percent of U.S. adults plan to buy at least one tech gift this year, spending an estimated total of $97.1 billion on technology this holiday season (October-December).

As our chart illustrates, tech gifts range from big ticket items such as laptops or smartphones to smaller, more affordable things such as activity trackers or digital media streaming devices that connect to a TV set. Headphones and earbuds are the most popular tech gift this year with 58 percent of U.S. adults planning to give a pair away.

Description

This chart shows the percentage of U.S. adults planning to buy tech items as Christmas gifts this year.

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U.S.: planned time to start holiday shopping 2024
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Average Christmas gifts spend per head in the UK 2019-2024, by category
Purchase locations for Christmas gifts in the UK 2023
Online purchase preferences for Christmas gifts in the UK 2023
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U.S.: planned locations for holiday shopping in 2024
Christmas gifts: favorite recipients among U.S. consumers 2023

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